Achieve A Competitive Edge

Insurance claims

Industry: Insurance ClaimsObjective: Achieve a competitive edgeTarget Market: ClaimantsExecution: Claimants were given a Prepaid Visa card to purchase a replacement product of their choice rather than a specified product being sentResults: Increased market share.  

Providing Relief to Disaster Victims

Insurance claims

Industry: Insurance ClaimsObjective: Provide a superior disaster relief serviceTarget Market: ClaimantsExecution: A Prepaid eftpos card was given to claimants to give immediate access to financial relief.Results: Avoided dependency on cheques & bank account (which people may not be able to access in a disaster). Supports victims taking control of their recovery