How to use Surveys and Rewards to Facilitate Meaningful Relationships with your Customers

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Online surveys are a fantastic marketing tool and can assist in understanding your target audience more intimately. People are more likely to participate in surveys when they receive a reward to thank them for their time and effort. A Prepaid gift card is the ideal solution in this scenario. The traditional marketing philosophy of sending a one-way …

Using cashback programs to win the war on customer acquisition and retention

oki cashback program

How companies use Cashbacks  For rewarding customers after they achieved a desired behaviour  Instead of discounts as their branded prepaid card is their recipient’s wallet  For customer acquisition  To drive customer retention and renewal  As concessions and bonuses  To acquire new customer through referral  As a thank you for purchasing              …

Using Gift Cards to Promote Your Small Business

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Do you want to boost your small business sales in a heavily saturated market? With many businesses fighting for their share of the pie, there are only so many customers to go around. You need a niche, something different that gets you noticed from the rest.   Prepaid Gift Cards, available as Mastercard, Visa and …