Fear of missing out prompts consumer spending decisions with cashbacks
Don’t miss out! FOMO – fear of missing out – is the driver behind consumer response to a limited time discount.
Time-poor? Prepaid Gift Cards Save Time, Reduce Stress and Make you Happy
Time is in short supply and the world is redefining the concept of work-life balance. We want to be involved in things that we care about, committed to our jobs but be more efficient, so we look for ways to streamline and minimise time spent on everyday activities. Universally recognised as an important aspect of a healthy work …
More Than Money – The Hidden Benefit of a Prepaid Gift Card
It’s small, plastic and fits in your wallet but the power of a prepaid gift card is far more significant than its monetary value. No longer regarded as just an alternative to cash, a gift card unlocks a bundle of benefits that outweigh the face value of the card and are proven to be remembered. Recognised as …
Customers Prefer Cashbacks With Major Purchases
A prepaid gift card cashback is a reward for purchase that is popular with marketers, valued by businesses and sought after by customers – the ultimate win-win gift with purchase. Marketers looking to enhance their brand awareness and customer loyalty are selecting a cashback promotion rather than a discount because their high-value merchandise is promoted …
